Up In Smoke

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Up In Smoke is a short film from 1960 released on 16mm. It is held in the Prelinger Archives collection.

This film starts with a steamboat gliding along a Southern river. What follows is a parody of a cutthroat Southern tobacco company. "The Boss" (the head of the tobacco company) is a Huey Long character unconcerned with people's health. He (and all of his stereotypically foolish southern cohorts) want to sell sell sell. His son (an outstanding athlete and a southern gentleman) eventually changes his father's greedy attitude to one of respect for human lives.

This film plays like a 1960s TV sitcom.

20:29:30:00 Up in Smoke - 24298

20:29:55:00 CU of smokestacks producing black smoke (20:29:57:00) 20:29:58:00 wide shot of steamboat on river (20:30:04:00) VO - �Nestled in the...� 20:30:05:00 MCU of paddle wheel of steamboat southern VO - �...fertile regions of the Southeastern United States...� 20:30:09:00 cross fade to MCU of tobacco plants southern VO - �...is the heart of our tobacco country.� camera pans up to tobacco harvesting tractor (20:30:16:00) 20:30:17:00 wide shot of sprinklers on tobacco field (20:30:25:00) 20:30:26:00 CU of tobacco plants being harvested by hand southern VO - �These colorful tobacco plants ripen and mature to provide mankind with one of the real..� 20:30:31:00 med shot of black workers in moving tobacco harvesting hut southern VO - �...comforts and luxuries of life, a satisfying and relaxing smoke. The Old Virginie Tobacco Company, home of the famous Humbar cigarette, the famous menthol carbonated cigarette...� (20:30:46:00) 20:30:47:00 med shot of man unloading bales of tobacco southern VO - �...is one of the many big producers in Tobacco Land, USA. (20:30:53:00) 20:30:55:00 CU of glass door with letters �Old Virginie Tobacco Company� camera zoom on door VO - �Let�s go behind behind the scenes where we find the Old Virginie Tobacco Company in a state of excitement. The quarterly sales report is just in, and the big question on every ones lips is...� 20:31:08:00 MCU - tall blond woman and short guy talking as they walk down hallway VO - �...Are Humbars America�s favorite cigarette?� 20:31:13:00 short guy runs into another woman - papers go flying (20:31:15:00) 20:31:15:00 MCU of guy on ground - glasses askew, papers everywhere 20:31:17:00 CU of blond girl laughing 20:31:18:00 CU of nervous woman - �Oh! Can�t y�all watch when y�all going by!� 20:31:22:00 CU of short nerdy guy looking angry - �I, Miss Calhoun, am on important business for the big boss hisself. These are the latest figures on the campaign to make every man,...� 20:31:32:00 CU of anxious grumpy lady nerdy guy - �... woman, and child in the whole country...� 20:31:33:00 CU of blond girl looking serious nerdy guy - �...a cigarette smoker.� (20:31:34:00) 20:31:35:00 med shot of office - ladies at desks - nerdy guy gathers papers, stands up - man sticks his head out of closed door - �Where�s that office boy?� (20:31:39:00) 20:31:42:00 CU of nervous office boy, adjusting glasses - �Here, sir...I�m comin� Mr. Blue, I�m comin�� (20:31:43:00) 20:31:44:00 MCU of man shaking his head 20:31:45:00 med shot of office - anxious lady helps nerdy guy pick up papers 20:31:47:00 MCU - Mr. Blue grabs report from nerdy guy camera follows him past secretary�s desk (�Take care of these!�) Mr. Blue opens double doors to conference room (20:31:57:00) 20:31:58:00 MCU of three men in conference room reading papers - Mr. Blue enters - they all stand and walk around room to man in corner getting a facial 20:32:08:00 - med shot of Mr. Blue addressing man with covered face - �Here are the quarterly national survey figures, JB� JB - �ohh, yeah...� 20:32:14:00 CU of man�s hand on cigarette sales report - Humbars are second - Mr. Blue gasps - 20:32:16:00 med shot of Mr. Blue and other conference room men Mr. Blue - whispers �I can�t read these, with Humbars in second!� passes then to next guy in line, he passes them to next guy, etc. 20:32:30:00 CU of last guy in line - looks shocked - �Who me? Uh-uh!� 20:32:34:00 med shot - last guy gives them back to Mr. Blue, he tries to give them away 20:32:42:00 MCU of facial guy and Mr. Blue Facial guy - �Speak up, I can�t hear you!� Mr. Blue - �In first place,... 20:32:45:00 CU of Mr. Blue looking very unhappy - �...by 1 and a half million, Kenyon...� 20:32:50:00 - med shot - facial guy yanks towel off face, sits straight up - �Kenyon!!!� Mr. Blue - �In second place, by 1 million, Humbars�

Boss - �Second! Second!�

he stands up and glared at Mr. Blue, then walks down line of lackeys - �I�ll give you char�ters just three months, one more quarter! By that time, I want every man woman and child in this country smokin� Humbars!� (20:33:12:00) 20:33:14:00 MCU of boss in white suit - �On every billboard, radio and television, on every newspaper and magazine... 20:33:19:00 camera pulls back to reveal row of men sitting in front of boss�s desk Boss - �...I want ads in the Boy Scout magazine, and every college newspaper, full page ads in color, heh-heh... Boss turns and looks at globe - �And let�s not forget the soldier boys and sailors.� (20:33:33:00) 20:33:34:00 - Boss standing over globe - �Especially those in the hospitals, send them all free cigarettes.� (20:33:38:00) 20:33:39:00 MCU of row of lackeys in suits 20:33:40:00 MCU of Boss walking back to desk Boss - �I wanna help those poor boys are their way. Oh...� 20:33:44:00 MCU of boss from between shoulders of lackeys Boss - �...and speaking of boys, let�s not forget the young people. Get ads in every...� 20:33:52:00 MCU of row of lackeys Boss - �...high school paper, their yearbooks,...� 20:33:54:00 MCU of Boss Boss - �...and that Weekly Reader. Give those kids something for their busy little minds, I always say. And other thing...� 20:34:00:00 MCU of lackeys 20:34:01:00 MCU of Boss Boss - �We need a new slogan!� 20:34:03:00 MCU of one lackey - �JB, you know our competitor who says their cigarettes take you away? Well, I�ve got a better slogan. Now get this - �Humbars take you out of this world!� Lackey taps forehead with self-satisfaction (20:34:16:00) 20:34:17:00 MCU of Boss - �let me think on that one.� 20:34:21:00 - MCU of Boss pointing finger at lackey - door behind them opens - guy in lab coat enters- yelling 20:34:22:00 - med shot - reaction of row of lackeys, Boss 20:34:23:00 med wide shot of scientist entering - �I�ve got it, JB, Look!� Scientist walks toward Boss 20:34:28:00 med shot of Boss and scientist, holding mouse Scientist - �We gave this mouse the residue from smoking one Humbar cigarette, and it didn�t die!� Scientist looks ecstatic 20:34:34:00 frightening CU of mouse in grip of scientist 20:34:36:00 MCU row of lackeys lean in to look at mouse 20:34:38:00 CU of mouse dying (20:34:43:00) 20:34:44:00 MCU of Boss and Scientist looking shocked Scientist turns and walks away sadly - �Oh, well back to the lab.� and drops mouse in garbage. (20:34:57:00) 20:34:58:00 MCU - row of lackeys looking confused, worried 20:35:00:00 med shot of Boss standing, leaning over desk Boss - �Well, Gentlemen, keep a still upper lip. As Stonewall used to say..� 20:35:10:00 - MCU row of lackeys 20:35:12:00 - MCU of Boss - �We may have lost the battle, but we all ain�t lost the war. Now get out there and sell cigarettes!� (20:35:18:00) 20:35:19:00 Lackey - �Yes sir, JB!� med shot of lackeys looking busy 20:35:25:00 CU of hand dialing rotary phone (20:35:27:00) 20:35:34:00 - med shot of man watching television in the dark - �It�s Humbar Time� and drawing of box of cigarettes on screen camera zooms in on television (20:35:38:00) TV - �It�s Humbar Time, time for America�s favorite cigarette!� 20:35:39:00 - TV scene - construction worker and waitress light up (20:35:38:00) 20:36:01:00 CU of carton of Humbars sliding across counter toward camera 20:36:03:00 CU of man�s hand putting quarter on counter, woman�s hand pushing pack of cigarettes toward him 20:36:05:00 CU of cash register numbers popping up 20:36:06:00 CU of change return machine - hand taking change 20:36:08:00 CU of cash register drawer popping open - full of cash 20:36:10:00 CU of man�s hands giving pile of cartons of cigarettes to another set of hands 20:36:12:00 CU of man putting coin in cigarette machine - pack of cigarettes dispensed 20:36:14:00 CU of Lackey tapping finger on forehead 20:36:17:00 MCU of Boss at desk, pointing finger 20:36:18:00 CU of numbers popping up on cash register 20:36:19:00 CU of �sales� popping up on cash register another quick cash register numbers CU 20:36:20:00 CU of fingers ringing up sale 20:36:22:00 CU of man�s hand offering bill, taking carton of cigarettes 20:36:23:00 CU of hand passing pack of cigarettes to another hand 20:36:24:00 3 quick shots of �sales� sign popping up on cash register 20:36:26:00 MCU of man giving pack of cigarettes to customer 20:26:29:00 CU of numbers on cash register 20:26:30:00 CU of hand sliding two cartons across counter 20:36:31:00 med shot of crowd of people looking up 20:36:35:00 MCU of man in suit on lift rising up to scaffolding where worker is painting Suit - �This is your on-the-spot reporter with another unrehearsed interview to find out which cigarette America prefers best.� (20:36:45:00) 20:36:45:00 CU of pack of Humbar cigarettes in hand of reporter, who puts pack into worker�s pocket 20:35:47:00 MCU - reporter and worker Reporter - �Which cigarette do you prefer?� Worker feels around in pockets, finds Humbars, gives them to reporter Reporter - �well, well, well, well, Ladies and gentlemen, that's� 100% for Humbars!� reporter starts rising - �Remember folk, Humbars take you out of this world!....Wait...whoa, wait!� worker looks up at him (20:37:11:00) 20:37:12:00 med shot of crowd looking up (20:37:15:00) 20:37:16:00 med shot of worker looking up into sky - fade to black (20:37:21:00)

20:37:23:00 fade up - CU of Old Virginie Tobacco Co. door 20:37:26:00 cross fade to med shot of ladies at desks in office - camera moves toward woman at end of row 20:37:33:00 med shot - young man stands in front of lady�s desk Lady - �Hel-lo...� Young guy - �Hi, is Daddy in?� Lady - �He�s always in to you. He�s got a big shot in there now but I�m sure he won�t mind.� 20:37:43:00 med shot of two other ladies smiling over at cute young guy 1st Lady - �Nice to have you back..How was college?� 20:37:45:00 med shot of young guy and lady at desk guy - �It was swell, thanks. Say, don�t bother Daddy..� (20:37:48:00) 20:37:48:00 CU of lady - �Oh he won�t mind.� smiles and thinks to self - �I wouldn�t mind� (20:37:52:00) 20:37:53:00 MCU of college guy, looking over at other women staring at him 20:37:54:00 med shot of ladies suddenly looking back at work 20:37:55:00 MCU of college guy, quick CU of lady 20:37:56:00 MCU of college guy - �No, don�t bother him. I�ll wait.� 20:37:58:00 med shot of college guy looking at poster of baseball player, then female singer (20:38:12:00)

20:38:14:00 med shot of college guy sitting down, reading paper Lackey recognizes him, comes over to shake his hand 20:38:21:00 MCU of Lackey and College Guy Lackey - �As they say around the office, it�s a smoking pleasure to see you!� (20:38:24:00) 20:38:36:00 CU of college guy - �Are these your brain children?� 20:38:38:00 MCU of poster with glamorous woman smoking 20:38:40:00 MCU of college guy and lackey Lackey - �Real mellow, eh? real mellow. Well, I've got to be going, kid...that�s the way the filter tips! You'll be around, though, eh?� College guy - �Yeah, sure.� (20:38:50:00) 20:38:51:00 MCU - Lackey leaving, stops next to poster of baseball player - turns and looks at college guy (20:39:00:00) 20:39:00:00 med shot of college guy reading paper - shot blur dissolves into 20:39:03:00 MCU of quarterback in football game - ready for snap - cigarette in mouth (20:39:08:00) 20:39:09:00 MCU of quarterback running for touchdown with cigarette in mouth, dodging tackles - shot blurs back to college guy (20:39:14:00) 20:39:16:00 MCU of college guy reading paper 20:39:17:00 MCU of Lackey looking back at college kid - Lackey has thinking face on - taps finger on forehead - fade out (20:39:23:00)

20:39:15:00 med shot of college guy reading paper - doors behind him open, Boss and colleague come out 20:39:38:00 Boss notices son, comes to give him a hug - �Oh, Junior! Am I glad to see you! My boy, my boy! Why didn�t you tell us you were coming....� (20:39:45:00) 20:39:46:00 med shot of Boss and Junior in office 20:39:54:00 Junior - �Hey Dad, what�s new around here anyway?� Boss - �What�s new? Oh, ho...� Boss walks over to chart of �Tobacco Sales� Boss - �Look at that chart! Look at that chart! Look at that rise in sales! Why we�ll have every man, woman, and child between the ages of 10 and 90 smoking Humbars in this country in the next few years.� 20:40:14:00 Junior - �No Dad, from all I�ve been able to understand, cigarette smoke is really bad for people. Fact several of the prominent doctors up on the campus say it�s undermining the health of the nation.� Boss - �Nonsense, Son, nonsense. Of course we get a few complains now and them, but we�ve got people who will swear by what we claim about cigarettes.� (20:40:35:00) 20:40:36:00 same shot Boss - walking to desk, camera follows - �Of course we�ll get a little less smoking from those people who are afraid of heart trouble, lung cancer, and the like, but if they quit smoking, smokers are just like street cars, they�ll be another one along in a few minutes.� (20:40:52:00) 20:40:54:00 CU of Junior, eating apple - �Just what is it in cigarettes that�s so dangerous? 20:40:58:00 MCU of Boss sitting in chair Junior - �I know about nicotine, of course.� Boss - �Oh just the ordinary things that you find around the house: tar, arsenic, carbon dioxide, formaldahyde..� (20:41:09:00) 20:41:10:00 CU of Junior - �Formaldehyde!� 20:41:11:00 MCU of Boss looking unhappy Junior - �You mean embalming fluid?� Boss - �No, not enough to hurt you son. Just enough to tickle your throat. Remember there�s a lot of satisfaction in a good smooth smoke. Satisfies...� 20:41:24:00 MCU of Junior Boss - �...the tobacco craving. Tobacco craving, huh?� Junior throws apple away Junior - �What you really mean...� 20:41:31:00 MCU of Boss looking angry Junior - �... is you�ve got �em hooked!� Boss - �Not so loud, Son, that hurts! Say what�re they teachin� you up at that Yankee university, bad manners?� (20:41:38:00) 20:41:39:00 med shot of Son walking around room Junior - �Dad I don�t mean to be impolite, but look, if cigarette smoking so bad for people, why do we keep it undercover?� (20:41:47:00) Boss - standing - �Well, Son, you may be a great quarterback and Phi Beta Kappa, but they didn�t teach you much. This is a...� 20:41:57:00 CU of Junior Boss - �...big business! And if we scared �em, do you think they�d smoke?� (20:42:00:00) 20:42:01:00 CU of Boss - �Why boy, we�ve got a big responsibility to our stockholders, our tobacco growers, and our employees. We�ve just got to sell cigarettes!� (20:42:10:00) 20:42:11:00 CU of Junior - �Even if it means not telling the public what suckers they are?�(20:42:13:00) 20:42:14:00 med shot of Boss and Junior Boss - �Not so harshly Son. Let�s just say we use a little whitewash over the rough spots. You know, sort of tell them half-truths.� Junior - �But we�re conspiring against the public by getting them to do something by trickery and deceit.� 20:42:29:00 CU of Boss - � Don't rile me, boy, don't� rile me. What would your dear departed mother say to hear you talk like this?� Rest her soul. My, but she used to love her Humbar...� (20:42:44:00) 20:43:17:00 med shot of Boss and scientist, Junior standing behind them Boss - �There, there, Waldo. Don't worry. Remember, if at first you don�t succeed, one of these days you�ll come up with a filter to satisfy all these anti-smoking campaigns. Thanks Waldo.� Waldo walks back toward door, dumps burning cigarette in garbage (20:43:46:00) 20:43:46:00 MCU of Boss, Junior Junior - �Dad, I thought that your ad said that your new filter filtered out nicotine and carbs and all that stuff.� Boss - �It did, Son. But then we had to increase the strong tobacco to get the taste back. So the filter really isn�t any good. But it does sell cigarettes.� (20:44:05:00) 20:44:06:00 CU of Junior, angry - �Is that all we�re interested in Dad? Just selling cigarettes?� 20:44:10:00 med shot of Boss, Junior Boss - �C�mere, Son.� Boss walks toward window, pulls back curtains to reveal vista of factories 20:44:19:00 med wide shot of Boss and Junior in front of window Boss - �All this will belong to you someday if you�ll just smarten up a bit. DO you realize what a big industry this is?� Boss and son walk away from window, toward camera Boss - �Us tobacco men earned 4 and a half billion dollars last year.� Junior - �All I can say is that�s a lot of money going up in smoke.� Boss - �Watch your lip, Son, watch your lip.� 20:44:43:00 Boss and Junior walk back to Tobacco Sales chart Boss - �Now this here chart shows the rise of...� 20:44:47:00 CU of Junior Boss - �...cigarette smokin�...� 20:44:49:00 CU of chart of cigarette smoking next to chart of cancer deaths Boss - �...in the last ten years.� 20:44:52:00 CU of Junior Boss - �Here we see that...� 20:44:53:00 CU of chart title - Cancer Deaths Boss - �...lung cancer has increased...� 20:44:55:00 CU of Junior Boss - �at the same ration as cigarette...�(20:44:57:00) 20:44:58:00 - med shot of Boss trying to cover chart Boss - �Whoops...wrong chart� 20:45:00:00 CU of Junior, smiles Junior - �So all those figures show that smoking and cancer really do have a relationship. Smoking...� 20:45:09:00 CU of Boss Junior - �...could cause cancer.� Boss - �That�s a nasty dirty thing to say, Son. A lovely pure white cigarette, causing cancer? It gets me, right here� pounds chest, starts coughing (20:45:21:00) 20:45:22:00 med shot of Boss and Junior, Boss bent over coughing Junior - �But I mean it, Dad, does cigarette smoking cause cancer?� Boss - �Well, they say it does, we say it don�t. Junior - �But if they�re right, smoking could shorten lives.� Boss - �Well, what�s two to ten years, more or less. Remember, the world�s too crowded already.� Junior - �Maybe we shouldn�t keep it a secret.� Boss - walking over to desk - camera follows Boss - �Well, Son, if every smoker got lung cancer and shortened his life 20 years, we�d still sell cigarettes. Remember, Son, money talks. And right now it says for you to quit biting ...� 20:46:03:00 CU of Junior Boss - �...the hand that�s feeding you� (20:46:04:00) 20:46:05:00 med shot of Boss seated at desk, Junior standing over him Junior - �Well I don�t like it. And I don�t want any part of it. I feel like a hypocrite having anything to do with making suckers out of the rest of the country when I don�t even smoke myself.� 20:46:15:00 - Son leaves - Boss remains seated at desk, silent 20:46:21:00 CU of framed photo of Junior in football game on desk 20:46:23:00 med shot of Boss sitting at desk (20:46:24:00) 20:46:25:00 med shot of Junior walking out of office past posters stops at baseball player poster 20:46:28:00 CU of Junior 20:46:29:00 CU of poster slogan - �Can�t get a hit without a Humbar� 20:46:33:00 camera pans up poster to baseball player�s face - 20:46:34:00 quick CU of Junior cut back to poster player blurs - replaced with different uniform, huge cigarette in stead of bat - player swings, huge cigarette breaks (20:46:42:00) 20:46:43:00 CU of Junior, smiling, shakes his head 20:46:45:00 med shot of Junior in front of posters, walks back to poster of lady 20:46:49:00 CU of lady with cigarette - she comes alive, turns and smiles with hideous rotted teeth (20:46:58:00) 20:46:59:00 CU of Junior 20:47:01:00 - CU of poster slogan - �Humbars Keep Kissing Sweet� 20:47:03:00 CU of Junior shaking head 20:47:05:00 med shot Junior in front of posters 20:47:10:00 CU of poster slogan - �Humbars Keep Me Afloat� 20:47:13:00 CU pan up poster to bare-chested sailor 20:47:16:00 CU - sailor comes to life - camera zooms in on sailboat tattoo over heart 20:47:20:00 sailor looks down 20:47:22:00 sailboat sinks 20:47:25:00 CU of sailor coughing (20:47:30:00) 20:47:31:00 CU of Junior, smiling, shaking head 20:47:34:00 med shot of Junior leaving the office (20:47:36:00) 20:47:57:00 Lackey standing next to sidewalk - throws football at Junior 20:48:00:00 photographers run in and photograph Junior 20:48:02:00 MCU of model looking very conceited , trying out poses Lackey runs up to her gives her a pack of cigarettes, and pushes her toward Junior (20:48:13:00) 20:48:14:00 MCU of model smiling, holding cigarette up to Junior�s lips (20:48:20:00) 20:47:37:00 med shot of Boss, lackeys looking at photos on table Lackey - �Junior�s a famous All-American. If anyone can get the kids to smoke, he can!� (20:47:45:00) 20:50:25:00 MCU of Junior and Boss Boss - � I may be a rough old tobacco man, Son, but as for you�re not smoking, I�m right proud. This ain�t for publication, but uh, I wouldn�t smoke for a million dollars.�

Boss starts laugh and taps head (20:50:51:00)

Up In Smoke
Produced byBrigham Young University
Production
company
Brigham Young University
Distributed byBrigham Young University
Release date
1960
Running time
20:35
LanguageEnglish
Thumbnail
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