Look at Pontiac for 1954!
Look at Pontiac for 1954! is a short film from 1953 released on 16mm. It is held in the Prelinger Archives collection.
1954 Pontiac advertising film. Great shots of Pontiac showroom cars on rotating platforms. VS POV from inside Pontiac driving on race tracks and open road.
20:01:40:27 MS Middle-aged man in shirt and tie looks into telescope.
20:01:46:29 MS pan down row of people in front of blue backdrop: pretty woman, Man smiling holds binoculars, doctor in white lab coat, the artist with serious expression holding paint brush wearing a blue smock, journalist in could and hat with Press card in it, typical business man type in white shirt and tie.
20:02:11:04 Nice shot of 1954 Pontiac on rotating platform in front of magenta curtain.
20:02:34:27 1954 Pontiac on rotating platform in front of orange curtain.
20:03:13:26 CU 1954 Pontiac steering wheel and speedometer.
20:03:42:28 MS woman gets comfortable in 1954 Pontiac in showroom, slides seat forward and closes door.
20:05:17:20 Zoom to CU hood ornament on 1954 Pontiac.
20:06:26:27 VS CU interior of 1954 Pontiac: CU dashboard with radio and speedometer, handle to roll up window, jet airplane shaped fog light on hood.
20:06:51:18 Shot from passenger seat in 1954 Pontiac of woman driving car stopped at stop sign, looks both ways, tunes radio.
20:07:09:08 1954 Pontiac speeds pas camera kicking up dust on dirt road.
20:07:28:02 CU 1950s motorcycle police officer in leather bow tie.
20:07:37:12 1954 Pontiac car passes truck on highway.
20:07:49:11 Camera follows behind 1954 Pontiac on highway; family inside car with two kids in backseat.
20:08:05:02 CU 1954 Pontiac tire driving on road.
20:08:24:03 POV shot from inside car; car pulls up to road barricade .
20:08:38:21 Gas station attendant wipes windshield and hood of old-fashioned 1930s automobile with cloth; man enters car, then drives out of frame.
20:09:00:25 CU 1954 Pontiac engine; disembodied hand holding screwdriver turns screws of Pontiac engine.
20:09:58:05 Low-angle shot of four different 1954 Pontiac models driving on road past camera.
20:12:07:10 MS scientist in lab coat looks down into microscope.
20:12:12:06 MS classic 1950s reporter in front of plain blue background wearing coat and hat with Press card inserted in hat ribbon, takes notes on pad with pencil.
20:12:16:20 Great CU of movie camera (motion-picture camera) pointed directly at camera with director behind camera.
20:12:30:02 1954 Pontiac on turning platform in front of violet curtain; camera zooms out.
20:12:57:29 Pan across white 1954 Pontiac on rotating platform in front of green curtain.
20:13:26:10 1954 cream colored Pontiac on rotating platform in front of orange curtain.
20:13:51:01 CU gear shifter on automatic 1954 Pontiac reads in DR or in drive.
20:13:53:21 CU metal and plastic Pontiac logo with native American Pontiac head and Power Steering imprinted on round logo.
20:14:03:01 CU accelerator and brake; man s hand enters frame and presses break with index finger.
20:14:31:02 CU woman in 1954 Pontiac showroom vehicle with hands on steering wheel, then rolls up window.
20:17:33:00 Two cute kids, boy and girl in back seat of car; girl in red sweater with brown hair and bangs, bou in blue jacket, blonde hair, with large red hat on his lap.
20:19:01:03 Cream colored 1954 Pontiac speeds past camera on curvy country road.
20:20:04:08 CU man counting large stack of money on wood surface with second stack of money resting on table; camera pans up to focused man s face.
20:22:20:06 1950s car pulls up to gate leading in to GM factory; water tower in background with General Motors painted on it, and large smoke stack with letters GM; gate opens and car pulls into factory.
20:22:40:20 CU hand points out two spots with index finger on colorful map.
20:24:08:27 Strange CU inside 1950s car of steering wheel with second steering wheel clamped on top of the original; man turns the double steering wheel.
20:24:20:09 CU key in ignition of car; hand enters frame and turns key in ignition.
20:24:37:10 CU foot in leather shoe presses the accelerator pedal in car, then taps break.
20:25:13:02 CU of man adjust seat position in 1950s automobile.
20:26:57:18 Man in long white jacket, holds pistol up in the air with start watch in other hand as if about to start a race.
20:29:49:22 POV shot from camera on hood of car turns corner on race track.
20:30:24:18 CU movie camera looks into camera, then turns away from camera.
20:30:28:19 CU from inside car as man with cloth cleans windshield.
20:31:01:11 LS two trains heading in opposite directions about to cross paths on bridge crossing river; yellow wildflowers in foreground of shot.
20:34:07:11 CU 1950s car automatic gear shifter shows car shifting from neutral, to drive, to reverse.
20:36:44:00 POV shot from hood of car driving down empty strip of rural highway.
20:39:05:09 POV shot from 1954 Pontiac with hood ornament in frame, driving down empty stretch of country highway.| Look at Pontiac for 1954! | |
|---|---|
| Produced by | Handy (Jam) Organization |
Production company | Handy (Jam) Organization |
| Distributed by | Handy (Jam) Organization |
Release date | 1953 |
Running time | 20:00 |
| Language | English |
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